B&Q is making a return to the RHS Flower Show calendar for the first time in five years to champion the return of the beloved busy lizzie.
After reintroducing busy lizzies to its garden centres last month, B&Q has sold nearly a million of the new plants in the last week, and now they’re teaming up with award-winning garden designer Matthew Childs for a show garden at the Hampton Court Palace Flower Show, appropriately named the ‘B&Q Bursting Busy Lizzie Garden’.
Do you remember them?
Busy lizzies disappeared from garden centres in 2012 after the widespread 'Impatiens Downy Mildew' disease that hit the UK and Europe. Since then, B&Q has been working exclusively with Syngenta Flowers to create a new variety of the colourful plants that are more resistant to downy mildew than ever before.
Called Imara Bizzie Lizzies, the name ‘Imara’ means ‘strong and resilient’ in Swahili, a tribute to the region in East Africa where the original busy lizzies are from. The plants are also known as ‘impatiens’, meaning ‘impatient’, which refers to the way the plant’s seed head bursts open.
'Britons really do love the busy lizzie – we’ve sold nearly a million plants in the last week,’ said Steve Guy, market director for outdoor at B&Q. 'We’ve been amazed by the high demand and we’re having to replenish our supplies every day – they are probably our fastest selling plant ever.'
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What will the show garden look like?
B&Q and gold medal winner Matthew has dubbed the show garden as the ‘ultimate feel good outdoor space’. It will be bursting with colourful busy lizzies planted in a contemporary style that will challenge perceptions of them being a traditional annual bedding plant.
More widely, the show garden will reflect the feel good power of our gardens by showcasing inspirational, multifunctional outdoor spaces using affordable products from B&Q. This comes after research from the retailer revealed 86 per cent of UK homeowners are immediately happier after doing an outdoor project and 55 per cent enjoy their space much more afterwards.
'It’s great to be returning to the RHS with this very special project,’ said award-winning garden designer Matthew. 'I am passionate about designing unique gardens for all to enjoy so B&Q’s vision of a feel good space was a perfect fit.
'It’s also been a privilege to be among the first to see and experience the return of the fabulous busy lizzie – I’m sure it is set to reclaim its crown as the UK’s favourite bedding plant!”
The B&Q Bursting Busy Lizzie Garden will be unveiled at RHS Hampton Court Flower Show from 3 – 8 July 2018